As the main line of defense against water contamination, it’s essential for a pool pro to know the ins and outs of filter media. Which filter is right for your next job? You’ll find out in these articles.

For both inground and aboveground pools, a safety cover is critical for protecting pools from the elements and keeping people safe. Whether you’re looking at the latest styles or wondering how to properly measure a pool for a winter cover, AQUA has you covered.

In the past, it was all about chlorine. Not anymore. As the industry evolves, so too have sanitizing methods, which are now as varied as the pools they help keep clean and clear. Looking to be well-versed in bromine, salt chlorine generators and green methods of sanitizing? Start here.

Thanks to rapidly advancing technology, it’s now easier to control pool and spa operations from a computer or a smartphone, from the home or on the road. These tools make pool and spa care easier on the service professional as well.  

As a pool construction material, fiberglass makes a durable shell which is relatively easy to install. But just like any other type of pool, fiberglass pools present their own complications and special considerations you need to be aware of.

Everyone enjoys a glass of ice water — but swimming in it is another matter. Enter the heater, a product that affords swimmers the chance to extend the pool season — and provides retailers an extra revenue stream.

Keeping water clear and balanced can be tricky without a grounding in the basics of pool chemistry. Here, we dig into the fundamentals, explore salt chlorine generators and share how you can overcome common problems along the way.

Creative lighting can make the difference between an ordinary pool or spa and an extraordinary one. What are the latest trends in lighting? Dive into these stories and find out.

As a professional in this industry, safety is always on your mind. Have questions on what VGB means to you? Looking for new safety products to sell? Wondering how to make your next pool safer for your customers? You’ll find answers to all your questions here.

Saunas are a common product in the pool and spa store, and like the spa, they tout scores of health benefits. While they’ve always sold well abroad, saunas are growing more popular in the U.S. market, making it more important than ever to stay on top of the latest trends in sauna sales. 

As a hot tub dealer, you know it’s never just about the tub. Spa accessories — like steps, surrounds, covers and more — not only enhance the experience for the customer, but also serve as a valuable revenue stream for dealers. Learn more about the category and how to sell more spa accessories.

Every year, AQUA sends out a survey to our readership, asking how their businesses fared and where the industry is headed. That information is compiled into our annual State of the Industry issue. If you're looking to get a leg up, or see what's coming down the pipeline, start here.

Marketing today covers so much: your website, social media, SEO, TV ads and email, just to name a few. It also evolves quickly — it can be hard to keep up, right? Here, you can bone up on the latest developments in marketing, including strategies that work for other pros, to help keep you ahead of the curve.

Successful pros today don’t limit themselves to pools and spas — they embrace the entire backyard, including outdoor kitchens, patios, furniture, lighting, grills and more. To learn more about outdoor living, from selling it to building it, check out these stories.